Łucja Gdala
An entrepreneur, strategist, and digital marketing enthusiast with over 25 years of experience, she began her career working with brands such as Empik, Tchibo Direct, Tymbark, Tesco, Pizza Hut, and Leroy Merlin. Today, as CEO of RefSpace LTD, she is developing a platform that responds to the changing world of social media and e-commerce – a place where creators can not only share recommendations but also sell their own products and build financial independence.
As a speaker and panelist at numerous marketing conferences, she shares her knowledge about e-commerce trends, authenticity in brand communication, and the future of the creator economy. In her personal life, she combines family life with a passion for travel and discovering new markets. She is interested in technological developments—especially AI in e-commerce—and energetically follows global trends in the creative economy. Her mission is to create a space where creators and brands collaborate on fair and transparent terms, and users receive genuine, verified recommendations.
