Who is Seweryn Kiełpin? A former footballer – currently a TikToker who has built his own brand on the Internet.

Who is Seweryn Kiełpin? For many – a former Ekstraklasa goalkeeper. For others – a guy from TikTok who made amusing videos with his partner and dog for years. But in reality, it’s a story about more. Seweryn has embraced the second half of his life with a calmness and self-awareness that many can only dream of. Today, he builds his brand on values, not clicks. In this article, you’ll find out how his transition from the field to the web looked, what he’s creating today, and why his RefSpace is more than just another way of making money.

From Ekstraklasa to Instagram – how Seweryn Kiełpin managed his second half of life?

For years, Seweryn Kiełpin was a solid Ekstraklasa goalkeeper, known mainly for his play with Ruche Radzionków, Polonia Warsaw, and Wisła Płock. He amassed over 170 official appearances, and fans remember him as a guy who wasn’t afraid of either pressure or the microphone. But when his sports career was ending, Kiełpin did not try to hold on to the locker room – he opted for a new stage. And he did it without any pretense.

Instead of falling into the “former footballer turned TV expert” formula, he focused on creating his own narrative. Partly by chance, partly out of a need for change, he began creating content on TikTok and Instagram. In hindsight, it’s clear he wasn’t seeking another role – he just wanted to be himself. And that’s precisely why his content works – not because he was a goalkeeper, but because he is authentic.

After his 35th birthday, he wasn’t posting anniversary photos but planning how to maintain his form without losing his mind. He openly talks about what frustrates him in the social media world, yet he doesn’t forcibly distance himself from it. In fact, in his case, it works quite the opposite – social media has become a place where he can be “off the field,” yet still substantial.

You can grow after a breakup too – how Seweryn quietly built his own brand

The breakup with Katia was loud, commented on, circulated through TikTok and gossip sites. But instead of disappearing or getting caught up in the narratives, Seweryn did something truly rare these days – he didn’t spark drama, but returned to himself. He started anew. And he did so fully aware that some people would leave.

Today, his main account is @sewerynkielpin – and that’s where he posts things that are 100% his. Motivation, reflections, sometimes something about training, sometimes about how not to give up when no one clicks. Zero algorithm tricks, zero scheme copying. Instead of scheming, he shows that you can calmly and distantly build your own brand.

It is precisely this new stage that has made more and more brands regard him as a partner, not just an “ex-footballer.” He’s also added activity on RefSpace, where he recommends products he truly knows and uses. And once again, not for show – but as a natural extension of the content he creates daily.

Farm, meditation, and 10 kg less – what Kiełpin gained from Polsat’s reality show

Participating in Polsat’s “Farm” was a surprise to many, but Seweryn himself says it was a form of reset. Disconnecting from the world, the internet, phones, and immersing in a state of total nature – not just physically, but mentally too. And although he was initially treated with reserve by other participants (because he was “known”), that’s where he lost over 10 kilograms and began proper recovery.

It wasn’t a transformation “for the camera,” but a change he truly felt. He read a lot, slept a lot, and meditated regularly for the first time in a long while. In conversations post-show, he emphasized that this silence was more valuable than any collaboration. And importantly – he didn’t try to cash in or monetize it later. He just carried it further with him.

Today, these elements continue to appear in his social media – approach to mental health, care for sleep, movement, outings to the forest. Not for show, but as something that genuinely helps to function. And thanks to this, his content reaches not only sports fans but also people seeking balance.

Sportsman, but not a show-off – investments, podcasts, and a healthy approach to life

What differentiates Seweryn Kiełpin from many other “former athletes on the internet” is the fact that he doesn’t claim to be an expert on everything. He doesn’t launch development courses, nor does he sell e-books on being a “man of men.” Instead – he invests in real estate, appears as a guest in podcasts, and focuses on the essentials.

There’s no need to prove anything. And it works because his community doesn’t look to him for a guru – but for someone who does his own thing and tells it like it is. Moreover, just one of his interviews is enough to catch the vibe: straightforward, with humor, but without pretending. Sometimes he talks about money, sometimes about mistakes. And he always emphasizes: don’t copy, just think about what works for you.

This approach makes his market value as an influencer grow not because something “looks good,” but because it is stable. Collaborations are rare but consistent. And each one makes sense. For him, for the brand, and for the audience.

Buddhism, gym, and peace – why his Instagram is more than just lifestyle

You enter his profile and think: gym, a quote, maybe something about training. But a moment later, you come across a post about meditation, a book on Buddhism, and then a video where Seweryn explains why it’s worth giving up on comparing yourself to others. It’s this mix that ensures his content doesn’t bore, yet doesn’t overwhelm.

Kiełpin’s Instagram is one of those places where you can pause for a moment. No plastic, no artificial effects. You’ll find reflections on life, comments on current issues, training photos, and quotes that aren’t from Google Images. It’s a vibe that resonates with people who are tired of influencers from every direction.

Not everyone will get into it – but that’s the point. His style is distinct, but not aggressive. Thoughtful, but not cold. And because of it, he has a group of people who follow him not only “for fun,” but also because they want the kind of peace he has.

When value means more than profit – how Seweryn earns with his approach

For Seweryn, value matters more than reach. He doesn’t enter campaigns that stray far from his world. He doesn’t engage in collaborations that clash with what he posts. And that doesn’t mean he doesn’t earn. Quite the opposite – his rates are rising, because brands know that when he recommends something, it’s with full conviction.

One place where this becomes very evident is his profile on RefSpace. You won’t find random links to arbitrary products there, just specific items that genuinely fit into his lifestyle. Supplements, training accessories, books, things for recovery. And all of this wrapped up in a simple description: “Tested. Works. I use.”

In doing so, Kiełpin shows that monetization doesn’t have to mean selling your soul. You can earn and be yourself. You can have influence and yet not suffocate from the pressure. And if you too have something that works – you can manage it through RefSpace. No company, no hassle. Just like Seweryn does it.

Do you want your story to have a second half – one that’s truly yours? Create a Space on RefSpace and show what works for you. You don’t need Kiełpin’s reach. All you need is something valuable to recommend. Earn without hassle, recommend products you truly know, and do it your way. No fuss.