Where to blog so it’s read and you can earn money from it? WordPress, Blogger, and more

Are you wondering where to start a blog so you don’t waste time or money? Or maybe you already have an idea for content but aren’t sure which service to use to start a blog that has a chance to grow and attract readers? The good news is that nowadays you have plenty of options, from free platforms, beginner-friendly solutions, to options for those who want to make a real source of income from blogging.

Where to start a blog? WordPress.org – if you want full control over your blog

If you are seriously thinking about blogging and are wondering where it is worth starting a blog, WordPress.org is the option you should consider first. It is the most popular blogging platform in the world, powering over 43% of all websites and giving you full control over the appearance, features, and content of your site. You can take advantage of over 6000 free templates and thousands of plugins, allowing you to tailor the blog to any niche and type of content you plan to publish.

It’s worth knowing that WordPress.org is free, but it requires purchasing hosting and a domain, which incurs costs from about 200 to 400 PLN per year, depending on the option chosen. In return, however, you get full ownership of data, the ability to monetize the blog without restrictions, and excellent SEO capabilities, which will allow you to build organic traffic from Google and other search engines. If you are serious about creating content and want to build a stable business or personal brand around the blog, this is the best choice.

Do you need more arguments to decide on what to start a blog? WordPress.org gives you access to a vast community, where you will find technical support and ready-made guides for every problem. 

Where to write a blog? WordPress.com – when you prefer simplicity and lack of technicalities

For those just starting their blogging adventure and looking for answers on where to start a blog, WordPress.com can be a convenient start. It is the hosted version of WordPress that does not require you to buy hosting or deal with updates or technical aspects of the site. You have the opportunity here to quickly start and publish content within a few minutes of setting up an account, which is very comfortable for beginners.

WordPress.com offers a free plan, but if you think about serious blogging, you have to expect fees for access to advanced features and better templates. In the free version, the blog will have a subdomain like yourblog.wordpress.com, which doesn’t look professional and additionally limits you in personalizing the appearance and monetizing the content. The paid version solves these problems but increases the monthly costs of running the blog.

The greatest advantage of WordPress.com is ease of use and automatic concern for security and backups, so if technicalities stress you out and you just want to start publishing, this can be a good choice. Over time, you can transfer your blog to WordPress.org if you feel you need more growth opportunities.

Blogger – free start for complete beginners

If you don’t yet know if blogging is for you and are looking for where to write a blog at no cost, Blogger (formerly Blogspot) will be the easiest and cheapest choice. Blogger belongs to Google, which means easy integration with Google Analytics, Google Search Console, and AdSense, if you plan to monetize content in the future. You can use free hosting and a .blogspot.com subdomain, which allows you to start blogging without investment.

The pros of Blogger include simple and intuitive operation, the ability to attach your own domain, and a free built-in SSL certificate, which is important for security and SEO. Unfortunately, the platform also has its drawbacks: limited number of templates (54), lack of advanced appearance customization and functionality compared to WordPress, and limited monetization opportunities.

If you are wondering on which service to start a blog without complications to test your strengths, Blogger provides a quick start and a minimal entry barrier. When you catch the bug and feel that you want to develop the blog more seriously, you can transfer your content to WordPress.org or another platform without losing previous entries.

Where is it worth starting a blog? Medium – a platform for those who just want to write

Not everyone wants to deal with updates, hosting, or looking for templates. If your goal is only to write and publish, and you are wondering, where it is worth starting a blog, Medium may be the best option. Medium is a platform focused on high-quality content, with a minimalist and professional look that makes your posts instantly look attractive.

On Medium, you don’t have to worry about technical aspects, and your posts can be read by a wide, built-in community of users. The platform allows monetization through the Partner Program, although options are limited compared to WordPress. The downside of Medium is the lack of full control over the content and limited customization of the appearance, which can be a problem if you want to build a strong personal brand around your blog.

For those focused on the quality of texts and developing writing skills, Medium is the answer to where to write a blog without being distracted by additional features. If you just want to start writing and not worry about technicalities, Medium will fulfill its role.

Wix – when simplicity and the visual side of the blog matter

For those wondering on what to start a blog and at the same time wanting full visual control and valuing simplicity, Wix is an option worth considering. It’s a “drag and drop” platform that allows you to create an aesthetic blog without knowing how to code. Wix offers over 800 templates and integration with SEO and marketing tools, which makes building visibility online easier from the very beginning.

A big plus of Wix is the possibility to start for free, but the free plan comes with limitations, such as displaying Wix ads and no own domain. If you care for a professional look, it is worth considering moving to a paid plan which offers more customization options and functionality. Wix also allows you to create an online store, which is a big plus if you are thinking about selling products related to the blog.

The downside of the platform is limited flexibility after choosing a template and slower page loading compared to WordPress, which can affect SEO. Despite this, for those who want to fully control the appearance of the blog and don’t want to dabble in technicalities, Wix will be a convenient solution.

Squarespace – if you want your blog to look like a million dollars

Aesthetics matter, and Squarespace knows it well. If you are wondering, where to start a blog, to make it look modern and professional from day one, Squarespace is one of the best options. The platform is renowned for having the most beautiful templates on the market, which are fully responsive and adaptable to various devices. Additionally, Squarespace offers built-in e-commerce tools and good SEO features, allowing for blog development in any direction.

The downside of Squarespace is the lack of a free plan and higher costs than WordPress or Blogger, but you pay for quality, aesthetics, and ease of use. The platform is less flexible regarding expansion than WordPress, but for many who don’t want to spend time on configurations and updates, this is an advantage.

If you plan to build a personal brand based on aesthetics and professionalism, Squarespace is the place where it’s worth starting a blog. It’s an ideal choice for creative professionals and businesses that want to showcase their offerings in an attractive way without needing to hire a developer.

Ghost – fast, minimalist blog for serious players

Speed and minimalism are the two features that distinguish Ghost. It’s a modern blogging platform written in JavaScript that ensures lightning-fast page loading and the simplicity of publishing content. If you are wondering, where to write a blog, to build a community around a newsletter and high-quality content, Ghost is an excellent choice.

Ghost offers built-in SEO and newsletter features as well as the ability to monetize content through paid subscriptions. You can choose the self-hosted version, which gives you more control, or the hosted option, where Ghost takes care of the technicalities for you. The downside of the platform is a higher learning curve and fewer available plugins compared to WordPress, but this is compensated by stability and speed of operation.

For those who want to run a premium blog with monetization potential and value minimalism, Ghost is the answer to the question of which service to start a blog on in 2025. If your goal is to build a newsletter and earn from high-quality content, Ghost provides the tools that make this easier.

Substack – blog and newsletter in one place, ready for monetization

If you want to combine blogging with a newsletter and are wondering where to blog while simultaneously building a community around a newsletter, Substack is a solution that will enable you to do so. It is a free platform that allows you to publish content and automatically send it as a newsletter to subscribers. You can use the built-in paid subscription system, which allows you to monetize your content from the very beginning.

Substack has a clear, minimalist interface and a mobile app for readers, making it easier to stay in touch with your audience. The platform also has a feature for discovering new creators, which increases the chances of gaining subscribers outside of your existing network.

The downside of Substack is its limited customization and dependence on the platform, but if your priority is creating premium content rather than building an advanced website, Substack is the answer to the question of where to start a blog to get up and running instantly and develop your community around a newsletter.