Who is Julia Szponer? Facts, trivia, and the history of her career
Who is Julia Szponer? This question is being asked by more and more people who come across her videos on social media. Although she started with humorous TikToks using filters, today she is one of the most influential influencers in Poland, runs her own company, and builds an authentic connection with her audience. In this article, you’ll find out what Julia does, what sets her apart, and why her story is more than just internet fame!
From TikTok beginnings to building an empire! Who exactly is Julia Szponer?
If you still don’t know who Julia Szponer is, it’s worth starting with the fact that everything began in the place where most influencers are born nowadays – on TikTok. Julia uploaded short, funny videos with filters and voice effects, which attracted attention mainly with their authenticity and light-hearted self-deprecation. There wasn’t any excessive calculation, no staged scenes – just a girl having fun and showing everyday life as it is.
Over time, her style began to evolve, and her reach grew faster than expected. But don’t be fooled by appearances – her success didn’t happen by chance. Julia quickly sensed what works on TikTok, what content to create, how to respond to comments, and how to build engagement. Thanks to this, she not only gained popularity but also built a recognizable personal brand.

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From funny effects to personal confessions – how did Julia Szponer gain the trust of millions?
What sets Julia apart from other creators is her openness and ability to talk about difficult subjects without unnecessary pathos. In times when some influencers still show only the “beautified” version of reality, Julia managed to go against the tide. She wasn’t afraid to speak about eyelid surgery, the lack of contact with her parents, or that not every advertising collaboration was successful. And it works. People want to see someone they can relate to – not just with glitz and filters, but also with emotions, doubts, and ordinary reflections. Today, when you wonder who Julia Szponer is, the answer is: she is a girl who has built a community on honesty, not on clichés and trends. And maybe that’s why she gained such great trust.
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Business Savvy Influencer – How Julia Turned Followers into a Business?
For many, an influencer is just someone who posts pretty pictures and gets products for it. For Julia, it’s completely different. At a certain point, she very clearly started treating her activity like a legitimate business – and literally so. She became CEO of STARRISE PARTNERS and started running her own store on RefSpace, where she promotes trusted cosmetics and products that she herself uses.
It is RefSpace that allows her to operate without unnecessary logistics – she doesn’t have to handle shipments, returns, or payment systems, as the platform takes care of everything, allowing her to focus on what she does best: building relationships with her audience and creating content.
It’s not just about making money. Julia isn’t afraid to admit that some collaborations didn’t work out, that she regrets some decisions. This shows that what Julia Szponer does is not just about collaborations and videos, but also about taking responsibility for what she recommends to others. The ability to admit mistakes – that’s something many with a large reach lack. And Julia, despite her popularity, doesn’t pretend everything she does is perfect.
Testing, Showing, Telling the Truth – Why Julia Szponer’s Recommendations Work Better Than TV Advertising?
Julia builds trust on her own terms. When she recommends something, it’s usually with a note that she really uses it.
In her RefSpace, you can find detailed descriptions of products she has tested herself – it’s no wonder many of them gain significant popularity. Julia Szponer’s Store is a place where she shows her cosmetic choices without a filter: from blush and foundation to bronzers and accessories. What sets her apart is that, instead of aggressive promotion, she focuses on specifics and trust, and every item has its justification. Collaborations are thoughtful, and recommendations are honest. This makes her followers return, ask, and comment. TV advertising can be impressive, but the authentic opinion of someone you trust can be much more convincing.
“Lagorythms” and Fortune Tellers – What Do Julia Szponer’s Mistakes, Jokes, and Unusual Decisions Say About Her?
One of Julia’s most interesting qualities is that she can talk about her blunders without being stressed. In an interview, she humorously mentioned how she called logarithms “lagorythms” and struggled with reading assignments. Meanwhile, on TikTok, she talked about her visits to a fortune teller, which were initially “for fun” but ended up as regular consultations. These might seem like funny tidbits, but they’re more – Julia shows that you don’t have to be perfect to be liked. Quite the opposite. Her mistakes and unique choices only reinforce her image as the girl next door whom you can trust because she’s just like you – sometimes she makes mistakes, sometimes she goes overboard, but she doesn’t pretend to be anyone other than herself.
Contests, Clickbaits, and… a Wave of Hate – How Does Julia Cope with a PR Crisis?
Popularity isn’t just likes and collaborations – it’s also criticism, rumors, and tough moments. Julia has faced controversies related to Instagram contests that some people found unclear. Accusations arose about deleting posts without explanation, and there were complaints about “clickbait” video titles. For many creators, this would be a turning point in their careers, but Julia did something most don’t – she addressed the accusations directly, without drama. She showed she can take criticism and learn from it. In interviews, she also mentioned how difficult it is today to trust new people because too many relationships end in public drama. All of this builds an image of an influencer who has learned to operate online on her own terms and knows how to survive even when hate arises.
Lipstick and Awareness – What Really Stands Behind Julia Szponer’s Success in 2025?
From the outside, Julia’s success might seem like just a matter of beauty, good lighting, and knowledge of algorithms. But when you look deeper, you’ll see it’s primarily self-awareness and awareness of her community. Julia knows who she speaks to, knows what she wants to convey, and knows what she doesn’t want to pretend to be. In 2025, she is not only an influencer but also an entrepreneur with her own business and a well-thought-out strategy. She is able to combine commercial activities with authenticity, and lifestyle with a message that resonates with thousands. Her success is a sum of experiences, including difficult ones, and the ability to turn them into something valuable. Today, Julia Szponer is not just a well-known figure in social media, but also a symbol of a new approach to influencer marketing – less posing, more truth.

Sandra Siadlak is a Project Manager at RefSpace, where she ensures that people and algorithms understand each other. Before entering IT, she worked in the education industry. Today, she combines her passion for technology with psychology and dietetics, writing about AI, automation, and broadly defined health in everyday digital life.





































